Category Archives: Automotive

Pilot Automotive GPS Navigation

GPS Systems are driver’s buddies and with Pilot Automotive GPS Navigation System Touch Screen and Wireless Back-up Camera you are sure to getaway on the fastest and safest route without the hassle.

Relevantly, voice navigation is directly proportional to the acquisition of visual direction display. Millions of Points of Interest are stored in its Generation III highly sensitive GPS chipset, highly active Antenna which provides accurate GPS positioning. Prompt voice and visual display renders fast re-route calculations for missed turns. Intelligently designed with simple menus and for easy left or right handed use, large screen with full map array, zoom in or out for a clear visual display. Smart keys, adjustable contrast and color for night and day viewing, 2 GB SD card preloaded with 50 US premium map. Customizable POI (Points of Interest) for easy accessibility.

The whole set comprises 4.3″GPS unit, carrying case, AC and DC adaptor, Back up camera, easy release mount for vehicle maneuverability and 2 GB SD card. Touch-screen with super bright colors, 2D and 3D view options and includes speed alerts. Also features 3 language selections: English, Spanish and French. The Back up camera allows you to have a rear view when your car is in reverse mode. Pilot Automotive GPS Navigation System does not only provide the fastest route, it gives you an option to the shortest, economical, use of freeways and avoids toll roads for your convenience.

Driving has never been this easy, all you need to do is to put your Pilot Automotive GPS Navigation System Touch Screen and Wireless Back up Camera on your vehicle and before you know it you are on your destination.

Garmin Automotive GPS

The easiest way to find information about Garmin automotive GPS is to use Amazon as a research tool to locate the information you want. Amazon allows you to easily find all the product information, technical information, and customer reviews about Garmin automotive GPS in one place.

To start, go to the home page of Amazon.com. In the left search input box, select “Electronics” from the drop down box options. In the right search box, enter “gps’. Click the orange “Go” button to the right of the search boxes.

When the new page loads, you will see a rectangle across the top of the search results. Look in the rectangle for “See Most Popular in:” with a list of GPS types listed across the page. Click the “Vehicle” link in this list.

This will display all vehicle GPS on Amazon from all manufacturers sorted in bestselling order.

Now narrow the search down to only the Garmin automotive GPS. To do this, scroll down and look for a box in the left side of the page titled “Brand”. When you find this box, click the “Garmin” link. This will reload the search results pages with only Garmin automotive GPS sorted in best selling order (high to low).

Scroll down the search results pages until you see a Garmin GPS that interests you. Click on the link for the GPS and the product page will open.

There are two important links just under the name of the GPS at the top of the product page.

The first is the link “More about this product”. Clicking on this link will give you the technical and product information. The second link is the one to the customer reviews. It is located to the right of the yellow stars. It is formatted “(NN customer reviews)” where NN is the number of customer reviews on Amazon for the GPS. These two links give you immediate access to volumes of helpful information about the specific GPS.

The-Best-GPS.com has a web page with pictures and instructions to help you find the Garmin automotive GPS you are looking for. Read the resource information below for more information.

Check Automotive Reviews

Cars are the most striking and impact utility providers. They have more usability as compared to any other vehicles for the individuals. Besides travelling, we can also use them for the pickup and family get together purposes. There are several other advantages as well attached with the car buying thus revealing the significance of car industries in the automotive sector.

Prior to buying a car, one needs to be well informed and have proper knowledge on car buying. You can get the information not only in leading newspapers and magazines but online a as well with the help of the latest automotive reviews. These latest car feedbacks or reviews has number of advantages which enhances the significance of the car buyers.

Keeping in touch

You can be in touch with the latest trends and affairs of the manufacturers by going through the latest car reviews. It covers almost all the leading manufacturers.

The comparison benefits

The neutral touch of other car reviews is rationally important. The evaluation of different latest vehicles through the most recent car reviews helps to select one most suited for your need. These reviews have exclusive coverage and make the readers capable of deciding of car buying by way of comparing features of different vehicles.

The procedure of buying latest cars

The latest car reviews section not only provide the reviews and news of the latest vehicles available in the market but also pass the information and professional come up to of the buying process of latest vehicles. Furthermore, these reviews also make the readers conscious of the features that can make the process of buying car smoother and easier.

Informing about the global cars

With the help of the latest car reviews you can get the sight of the global cars. You can receive the limited stock idea in the physical buying but while going through the latest car reviews, you can have the view of range of different car options and the advantages of these vehicles can be well adjusted in the mind of the readers. You can also receive the knowledge and other information regarding the items that are not available in the country with some efforts, you can approach these car dealers by the car reviews.

Automotive Advertising

Automotive advertising agencies have been forced to take on additional responsibilities in today’s troubled economy. As the President of national network of independent affiliated automotive advertising agencies and the host of an auto industry social networking resource portal I recently promoted the 2010 NADA Convention on my blog talk radio show as a real world venue similar to the online resources that I rely on to listen and learn and contribute to so I can presume to teach.

I consider the NADA convention as a must attend event for automotive advertising agencies, auto dealers, auto industry vendors and decision makers that regularly tune in to listen and learn from the auto industry experts regularly featured on various online resources. The NADA Convention is the real world version of online social networking communities focused on sharing best practices for the auto industry and a perfect platform to make new friends and connect with old ones in both the real and the virtual world.

The NADA Convention is a means to stay ahead of the competition by learning about the new Internet technologies and applications being introduced by the vendors and speakers that will be featured at the convention. The 2010 NADA Convention is being held in Orlando, Florida this February 12th. through February 15th., 2010 at the Orlando Convention Center. Additional information on the convention is available at their site — NADA.Org — and their online pre-registration savings of $50 -$75 has been extended to January 27th., 2010. I strongly advise anyone seeking to survive in today’s consolidating auto industry to register before the deadline to take advantage of the discount with the confidence that your investment of your time and money will provide a R.O.I. that can’t be duplicated by any online auto industry-centric venue; including my own.

My affiliated agencies are connected by a proprietary online communication/distribution system I developed in December of 2001. I designed the operating system that links this national network of independent businesses as a means to leverage the resources of the participating automotive advertising agencies, production partners and select vendors to allow them to compete with national automotive advertising agencies. The resulting savings in fixed and semi-variable expenses coupled with access to a wide variety of production and creative resources for the member agencies was made possible through their use of several online technologies that were developed to support the growing World Wide Web.

I reference this history as evidence that I have practiced what I now preach. These same technologies must be applied to the internal processes of auto dealerships to allow them to survive in a consolidating auto industry. The combination of the resulting efficiencies realized in technology enhanced selling systems in brick and mortar auto dealerships integrated with their online showrooms, and the newly developing applications being applied by automotive advertising agencies to promote their auto dealer clients on the Internet, is the key to profitability today and survival tomorrow.

The NADA Convention allows auto industry vendors to present new cutting edge applications to auto dealers and automotive advertising agencies who are anxious to gain an advantage over the competition. More importantly, in a consolidating auto industry auto dealers must sell more for less to satisfy budget conscious and better educated online car buyers and the technology being applied to sell vehicles on the Internet Super Highway is the way to do it in a scalable and cost effective manner!

The blog talk radio station featured on my portal is another example of how a new technology platform can enhance the reach and performance of an automotive advertising agency in today’s Internet driven marketplace. I use various blog talk radio shows as an online communication system for my network to share best practices and new vendor applications with site visitors surfing the web to get the inside story on the auto industry. In addition, my shows attract new vendors anxious to tell their story to the decision makers who follow me on the World Wide Web which allows me to review cutting edge automotive advertising applications before competing agencies know that they exist.

Several vendor clients of mine were discovered during their online reviews and most of them will be represented at the NADA Convention. Why? Because the NADA Convention is the perfect real world venue to launch new products and services and this year is no exception.

Automotive advertising agencies know that they must apply cutting edge automotive advertising technologies to their online marketing plans that integrate with proven selling processes in their auto dealer clients’ real and virtual world showrooms but they don’t know where to find them. Online automotive advertising focused social networking sites provide an excellent filter to find the newest and the best but the NADA Convention is the place to see them all in one place and one time in an environment where the decision makers from both the automotive advertising agency and the vendor can sit across the table and work out the best deal for both. After all, what are friends for!

Importance of Automotive Internet

If you are a business in the automotive industry and looking to increase sales and services creating a strong online presence is a must.

SEO is becoming a very competitive arena in a lot of industries, making it harder for companies to compete for top search engine results on Google, Bing, Yahoo. The good news for the automotive industry is that only 5% of automotive repair service companies are actively marketing their website or services. I personally have seen a huge growth in automotive marketing online in California, but other areas of the United States have been a lot slower to adapt. So what does this mean for automotive repair shops across the United States? A huge opportunity for automotive repair shops to beat the competition through actively marketing their website through search engine optimization and making themselves more visible on business directories online where you can rate and review shops. The world has moved away from flipping through the thick Yellowpages Book to find local businesses (more useful as a paperweight) and has moved towards Google.com. Whether on the PC, Smartphone, or tablet.

So whats the next step? Do a simple local test search online to see where your company ranks among the competition. (e.g. search “your town or surrounding towns” auto repair or more specific searches “your town” alignment repair, “your town” engine repair). After doing a few test searches how does your company rank? Top of the first page, second page, bottom of the third page, not visible at all? By doing this test you should be able to get a clear understanding where you rank locally online compared to the competition. If your company is at the top of the search results great, but do not get comfortable. Stay offensive and strengthen that position by reaching out to a SEO company or attending an SEO workshop. If your business is not ranked at the top, start planning. Reach out to a couple SEO consultative companies, compare pricing and packages, attend workshops, get your self listed in online directories, join social media websites, and have customers leave reviews on review websites. SEO Packages typically range anywhere from $300/month – $1500/month depending on the local competition and the amount of heavy lifting needed to be done to get your company to the top.

Surviving on the Internet With Your Automotive

The automotive industry is a constantly changing game when it comes to the internet. Each year manufacturers come out with brand new car models or change the current models just enough to send the aftermarket industry into a storm of scrambling to come up with new products. However with this come opportunity for bloggers and writers to have some fresh reviews and thoughts about the new cars and the accessories that come with them. One of the biggest markets in the industry is Truck Accessories which opens the market to a realm of new products each year to review and talk about.

So how do you survive with an Automotive related site?

The answer is to stay on top of the changing trends and market. If you are selling cars or trucks then write about them. Cover the models, do your own reviews, talk about what has changed, the good, the bad, the ugly. The same goes if you are selling insurance and car parts. Each year there is plenty of opportunity to review hundreds of thousands of new products related to the automotive industry each product giving you an opportunity to talk about it and putting a reference to your related website. If you own a blog then there are golden opportunities for fresh content everywhere in the auto industry.

Selling Automotive related products online.

Selling automotive products is a competitive gig. You must stay on top of the latest trends and always update your products to include the current years models. To stay competitive you must employ the techniques’ listed above and write about your products via a blog or press release. By doing this you not only create buzz but this is a golden opportunity to send people to your product page, not to mention gain some valuable links at the same time. The key is staying on top of the market and always adding the new products as they come available.

Automotive News

Automobile manufacturers all over the world constantly maintain positive sale performances this year regardless of rising oil prices. Not even the horrible earthquake in Japan which happened earlier this year could slow down the pace of the automotive industry. People’s interest on this subject is very high. On the other hand, the industry is ever changing. Many car owners and enthusiasts feel the need to keep up with the latest automotive trends such as new car launches, events, car modification tips, technical guides and race reviews. There is where automotive news comes in.

Besides car aficionados, mechanics and workshop owners can also benefit from the latest automotive news. Vehicles and machines are constantly evolving. More recent models may have newer technologies and more sophisticated features or parts. As mechanics always deal with machines, they need to upgrade their knowledge from time to time, to keep up with the changing trends. They can get the latest updates from automotive news or from attending car exhibitions or motor shows.

Besides going to exhibitions, people can also get the latest information from automotive magazines. There are still many people today who buy physical copies of magazines to add to their collection. With the advancement of technology, the internet has changed the way we live. The internet gives us unlimited access to any kind of information. Now it is possible to get the latest news about the automotive industry online. People can access them anywhere, anytime, and free of charge.

Car reviews and car launch dates are two topics that are often searched by car enthusiasts online. We can also find many online automotive magazines that provide the latest news, trends and tips on the web as well. People can easily access information on new car launches, car modifications, as well as car parts and accessories.

There are thousands of weblogs on the internet that also provide free, comprehensive automotive news. Each of them contains different types of information. Well-established blogs usually provides in-depth news and reviews. Today, potential car buyers can check reviews available on these online journals before deciding on a car to buy.

Online Reviews Are Important for Auto Dealerships

Today, a significant number of people are using the Internet to find the best products and services. Over the past few years, the Internet became one of the popular platforms for consumers to shop and for businesses to sell their products. Almost every business including, auto dealerships, have an online presence today.

If you’re an auto dealer, ask yourself, are you successfully leveraging the benefits of the Internet? Do you know what people are doing online when they want to purchase a vehicle or when their vehicle needs repair? How do they know if a dealership is trustworthy and competent? Here’s the answer! They are simply reading online reviews – personal recommendations by fellow buyers or end users. According to a Nielsen global consumer report, ‘Global Trends in Online Shopping 2010’, 45 percent of online respondents consider reviews on cars as most important online influences when making a purchase.

Customers usually publish their reviews on review sites, forums, blogs, or even on the dealer’s website. Consumers aren’t the only ones who benefit from reviews; dealers also benefit from online reviews. The more positive reviews for your dealership, the better customers, or potential customers, feel to approach and do business with your dealership. Through customer reviews, dealers will know what they are doing right and what needs to be improved in their service. Reviews give dealers an idea on how their product or service is actually doing in the market. This shows that online reviews are very important for auto dealerships to stay ahead of their competitors and win prospective buyers.

Makes your dealership trustworthy
Consumers tend to believe what previous customers say about your product or service since the latter have already used them from your dealership. Online reviews mentioning satisfactory experiences of customers are likely to instill confidence among potential customers. Thus, if most of the reviews about your dealership are positive, the chances for your sales to improve from prospective customers will increase because people prefer to deal with dealers they can trust. Online reviews and testimonials in dealer’s website build initial trust among potential customers.

Influences buyers’ purchase decisions
Online reviews by customers are often overlooked by dealers. Today, there are enough studies proving that online reviews influence a buyers’ purchasing decision. According to a latest survey released by Opinion Research Corporation, 84 percent of Americans say that online customer reviews have an influence on their decision to purchase a product or service. Dealerships should take a broader look into how they can use online reviews.

Effectively targets new vehicle buyers
Customers usually have a pre-defined dealer in mind from where they want to buy a new vehicle. In order to target these new vehicle buyers, your dealership needs to persuade the customers to come to your showroom. Online reviews, which include vehicle ratings and reviews, consumer ratings and reviews, dealer ratings and reviews, can be effectively used by automotive dealers to alter these online users’ consideration and get them into your showroom. Online reviews and testimonials by existing customers efficiently targets new vehicle buying segment and directs them to your website.

Auto dealerships should be aware that consumers are viewing online reviews as part of their buying process. Therefore, it is very important for dealerships to manage their reputations online in order to be considered by consumers and to be ever-present in the customers consideration set. If they can do it, dealerships can undoubtedly raise sales-conversion rates and increase loyalty among the customers.

Make an Educated Choice With Automotive

What are the benefits of automotive reviews and who benefits from them? The answer appears to be simple. The consumer is given all the details he/she might be interested in, as well as a rating of the automobile, so he/she appears to be the sole beneficiary of automotive reviews, since they are useful instruments in making the right choice when purchasing a car. But automotive reviews can work for the benefit of car dealers just as well, as their websites will be considerably trafficked, and initiation of leads from the part of the informed consumers – potential consumers – is more likely to take place.

When car dealers are interested in attracting visitors to their websites, they have a great variety of means at their disposal. A good ranking made by a search engine will definitely come with an increased number of visitors, but another problem still remains. How do you retain those visitors and turn them into potential customers? Automotive reviews are the answer. Good automotive reviews offer the right information that the visitors require. A first step, which is very important, is that the potential customers will spend quite some time reading the automotive review posted on the website. The purchase of a car is an important step and deciding upon a certain car model may prove to be a complex and painstaking process. Regardless of their financial possibilities, all the potential buyers feel the need to be well informed before they move on to the next step, that of actually paying for the car and driving it home. When researching, customers will find it useful to have access to independent automotive reviews, which will guarantee that their best interest as consumers comes first. The right information offered by independent automotive reviews can turn a visitor into a customer very quickly, and this is what car dealers have to take advantage of.

Automotive news is another means of keeping the potential customers informed. The latest news make the object of interest for all those passionate about cars, or those researching for a car purchase. However, many people consider that the automotive reviews found on automotive blogs are to be trusted more than any other means of information. Consumers trust automotive blogs because they know that most of the information there comes from people just like them who have something to share. Providing the consumer with the possibility of writing his/her own review of a car is important. People wish to make educated choices when it comes to purchasing a car, and automotive blogs offer them the information they need.

An automotive blog is not just a reliable source of information, but is also available at any hour, since the internet has no limitations whatsoever. An automotive blog will provide visitors with all sorts of information, such as tips for buying cars, maintenance, car repair and safety, environmental issues, and so forth. Some other car-related aspects may constitute the reason why people affiliate to an automotive blog. These aspects may refer to esthetics, utility or power.

Importance of Online Reviews For Automotive

Online reviews on automotive dealer’s website are valued features and play a key role in influencing the customer’s automotive buying decision. Online reviews are sought after by customers using Internet at every stage of car buying process, as they offer existing customer experiences on vehicle models, services, policies etc of particular automotive dealers. It is important to include online reviews and testimonials in dealer websites as they help in retaining the existing customers and builds initial trust among potential customers. It helps to increase sales as prospective customers prefer to deal with dealers they can trust.

Positive Impacts:
Online reviews positively impact the dealership sales by increasing the confidence among both existing and potential customers.

Credibility
Potential customers perceive online reviews as authentic, genuine opinions from other customers and feel that they are receiving accurate information. They provide an effective way for dealers to communicate with customers. A good number of positive reviews on dealer website mentioning satisfactory experiences of customers are likely to instill confidence among potential customers. The potential customer can feel more comfortable and satisfied when reading a comprehensive evaluation of the dealer from a large number of customers. Even, the way dealers handle negative reviews by customers by quickly and efficiently resolving problems increases the trustworthiness of the dealers. It is likely that such unhappy customers will revert back to the same dealer.

Included In Consideration Set
The customers usually have a pre-defined set of vehicles that they prefer to buy. The automotive dealers in order to increase their sales needs to persuade the customers to alter their consideration set. The customer generated content like vehicle ratings and reviews, consumer ratings and reviews, dealer ratings and reviews can be effectively used by automotive dealers to alter the consideration set of these automotive internet users. The information given through dealer ratings and reviews can effectively target the new-vehicle buying customer segment. The reviews enhance dealer consideration among customers as both positive and negative reviews increases awareness level of the particular dealer. Also, positive reviews improve the attitude of customers towards dealers. Thus, expanding the consideration set helps to increase automotive dealership sales.

Reassurance
The online reviews and testimonials at automotive dealer website provide reassurance to the new customers that the dealer stands for professionalism, quality, credibility, and security. Reviews by previous customers reassure the potential customers that it is safe to deal with this dealer and there is commitment to customer’s privacy. Providing reviews on dealership website also increases conversion rates as it increases trust and confidence among first time visitors. Thus, existing and new customers will confide upon the dealership that helps to increase sales.

Negative Impacts If Not Monitored:
The negative online reviews can have impact on the attitude of customers towards automotive dealers.

Left Out From Consideration Set
Online reviews influence the purchasing decisions of automotive internet users. Also, they are checked while researching for a particular car on the Internet. Thus, ignoring or not monitoring the online reviews means failing to effectively target the large segment of automotive internet users and getting left out from user’s consideration. Poor online reviews and testimonials can fail to persuade, build confidence and trust among first time visitors and lose out on important prospective customers.

Needs More Time To Convince The Buyer
Online reviews and testimonials indicate the satisfaction of other customers due to better services and quality offered by dealer. Potential customers reading improperly monitored reviews are likely to view the dealer as less reliable and not trustable. Thus, the dealers may have to put in more efforts and time to convince the customers.